One of many examples of how women who recently gave birth are not receiving support, neither given recognition nor adequate care, left by themselves in this entire new and very vulnerable state, as other tasks, roles and positions have higher priority in the way that Western society is organized. This is mean in itself, as stated in this article, but it is also mean how an apparant and most expensive solution is quickly given entrance into the market: a new drug. This article speaks of the US, but postpartum depression is not only underrecognized there. Alternatives from which women around the globe would benefit include TLC, personal support, longer leave, flexibility and suitable accommodations for breast-feeding when a mother returns to work. Cheaper, more substantial. However, it takes a different kind of world, one that puts care central.